icon

Paid Search Marketing

Up to date on PPC?

Read the most recent blog posts on pay-per-click marketing ..more

icon

Learn More

Class, Training, Webinars

John can often be found at various events discussing online marketing ..more

Google

test

Get More Facebook Likes

September 3, 2011 1 Comment

No doubt Facebook is a huge part of our culture these days. Over 10% of all US web traffic is going to Facebook (Source:HitWise). Of course, there are many that are not participating in Facebook. I certainly understand the need to stay away. There are plenty of negative drawbacks. The Toyota Venza commercial (see below) [...]

Continue Reading »

Google introduces Page Speed Service

July 29, 2011 3 Comments

Google recently announced Page Speed Service, an online service that helps webmasters speed up the loading time of their web pages. Currently, Google is offering this service to a limited amount of subscribers, free of charge. Eventually this will lead to a paid service. Google has not indicated the on-going going cost of Page Speed, [...]

Continue Reading »

Measuring Top vs Side

July 18, 2011 2 Comments

Google is finally helping us answer the age old question: “Is the top paid listing worth the extra spending?” Recently, Google announced “Top vs. side” AdWords report segmentation. With this information search marketers are able to more quickly distinguish the performance of the various positions. It’s been touted for years by Google that the top [...]

Continue Reading »

Site Review: The Ashton Real Estate Group

July 9, 2011 1 Comment

My friend Gary Ashton has volunteered to participate in the latest site review. I especially wanted to include this site, because we have not discussed a real estate site yet in our site reviews. The Ashton Real Estate group is a leading a group of real estate agents in the middle Tennessee area. NashvilleMLS.com is [...]

Continue Reading »

Google+ Project

June 28, 2011 No Comments

On June 28th, Google announced their latest attempt at connecting us all together with The Google+ project. Google+ contains multiple new features designed to make these connections easier: +Circles, +Sparks, +Hangouts, +Mobile, and +Huddle. The ultimate question will these have a larger impact then previous attempts at social, such as Orkut, Buzz, and Google Wave. [...]

Continue Reading »