Marketing Science
August 24, 2010 1 Comment
Google Analytics Goals are one of the best ways to measure the success of your website. Goals are called goals for a reason. They help you measure the goals of your site. All websites have a goal, many have several. If you do not know the purpose, or goal, of your website, then Google Analytics [...]
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May 3, 2010 Comments Off
Those of you, who visit this site looking for articles on search engine marketing, pardon me for a few minutes. Nashville TN is experiencing a horrific natural disaster and we need your support. A heavy downpour of rain arrived in Nashville this past Saturday. By Sunday night, that reached as much as 13 inches of [...]
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October 31, 2009 Comments Off
As I woke up sniffing and sneezing this morning, I had the fear. You know the one. The one where you start thinking: “Oh no, not me too. I can’t be sick. I don’t have time to be sick.” Has the flu hit your household yet? Check out Google’s Flu Trends to see where the [...]
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December 16, 2008 Comments Off
SEO The Infallible SEO Option by Seo-Theory.com, Michael Martinez – Michael stresses that content is still king. Quality, well-written content solves many SEO issues. Too many SEO’s spend too much time discussing and worrying about page sculpting, purchasing links, duplicate content, no-follows, and many other minor factors. By creating useful content many ranking problems are [...]
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June 25, 2008 Comments Off
I am often still surprised at how many advertisers are not investing in search marketing. The basic reporting of cost and revenue can easily prove that search is a valuable tool for any marketing campaign. In fact, I often advise many people to invest in search marketing first. Then use “left over” funds to fulfill [...]
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