Search Engine Optimization
November 3, 2011 1 Comment
In a prior post, I discussed optimizing Facebook for search engine results. As we’ve seen, what you’ve do in social media has a direct effect on how (or if) you are found in search results. Not only does what you do in Facebook matter, Google+ also has a role in search engine results. They are [...]
Continue Reading »
October 24, 2011 1 Comment
As I’ve discussed in prior posts, what happens in social media has a direct effect in where your site is found in search engines. Last week, I mentioned how establishing social authority establishes search engine trust. Another element of social signals in search is the Facebook status message. Search engines often will index posts from [...]
Continue Reading »
October 17, 2011 1 Comment
As I’ve discussed in prior posts, social media has a direct effect on search engine rankings. Rankings have long been affected by authority. In the past, authority is often measured by inbound links to a website. The more quality links a site has, the more that site is considered an authoritative site. Higher authority sites [...]
Continue Reading »
October 12, 2011 No Comments
I hope you can join us Friday, October 21 for another Social Media and SEO BootCamp. Bill Seaver and I are once again partnering to do this one day event to give you the tools to be able to use social media well, establish a strong SEO strategy, and develop a social media marketing plan [...]
Continue Reading »
September 25, 2011 1 Comment
Over the next few weeks, I will be writing about “Social Signals in Search”. The fact is, what you do in Facebook, Twitter and Google+ directly affects search. How your site is found, indexed, and displayed is connected to social. I will dive into some of these specific areas moving forward. For now, I am [...]
Continue Reading »