Nashville needs your help!

May 3, 2010 No Comments

Those of you, who visit this site looking for articles on search engine marketing, pardon me for a few minutes. Nashville TN is experiencing a horrific natural disaster and we need your support.
A heavy downpour of rain arrived in Nashville this past Saturday. By Sunday night, that reached as much as 13 inches of rain [...]

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SES San Jose 09 - Four Paths to Success in a Tough Travel Economy

July 21, 2009 2 Comments

As mentioned before, I am attending Search Engine Strategies San Jose this year again. I am excited about several sessions, but specifically any that include the travel industry.
On Day 2, Wednesday, I will be attending “Four Paths to Success in a Tough Travel Economy”. As the session description says:
“Travel marketers discuss the challenges of [...]

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My Favorite Online Marketing Articles from 2008

December 16, 2008 No Comments

SEO
The Infallible SEO Option
by Seo-Theory.com, Michael Martinez
- Michael stresses that content is still king. Quality, well-written content solves many SEO issues. Too many SEO’s spend too much time discussing and worrying about page sculpting, purchasing links, duplicate content, no-follows, and many other minor factors. By creating useful content many ranking problems are solved.
Michael sums [...]

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SES Chicago: Getting Vertical Search Right

November 30, 2008 2 Comments

I am speaking at Search Engine Strategies Chicago this year. The session I am participating in is “Getting Vertical Search Right”.
Being directly involved in the travel industry, I will have a different opinion on vertical search than many of my co-speakers. I do not see the sense of urgency and immediate need for vertical [...]

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Vertical Search - the Precision is the Problem

September 24, 2008 No Comments

My effort to find more information about vertical search has proven to be road full of vague speak and unclear definitions. As I mentioned before, I think we now know: What is Vertical Search? However, part of those definitions included providing the users with relevant and precision results.
The beauty and curse of vertical search [...]

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