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John can often be found at various events discussing online marketing ..more

Travel

SES Chicago: Getting Vertical Search Right

November 30, 2008 2 Comments

I am speaking at Search Engine Strategies Chicago this year. The session I am participating in is “Getting Vertical Search Right”. Being directly involved in the travel industry, I will have a different opinion on vertical search than many of my co-speakers. I do not see the sense of urgency and immediate need for vertical [...]

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Vertical Search – the Precision is the Problem

September 24, 2008 Comments Off

My effort to find more information about vertical search has proven to be road full of vague speak and unclear definitions. As I mentioned before, I think we now know: What is Vertical Search? However, part of those definitions included providing the users with relevant and precision results. The beauty and curse of vertical search [...]

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What is Vertical Search?

September 18, 2008 Comments Off

This is the start of a series of articles I will post on Vertical Search.  Vertical search is a popular buzzword in the search community now.  Over the next several weeks I plan to examine many of the aspects of vertical search. Topics will include, but not be limited to the following:  Is vertical search [...]

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Going to Disney World? Again?

July 23, 2008 Comments Off

I interrupt my typical online marketing post … Anyone who knows me knows that I have a fascination with Walt Disney World. My daughter, 6, has been to Disney World 4 times. That seems like a lot for those who fall into the “don’t get it” category. But for the others, you understand. Each of [...]

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SES San Jose 2008 Parties / Events

July 6, 2008 Comments Off

It is that time of year again. Time to book your trip for San Jose. Time to call you old friends and arrange dinner plans. Time to get the budget approved Time to call your account managers Time to get a swag wish list from all your friends Time to convince the boss there really [...]

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