I am speaking at Search Engine Strategies Chicago this year. The session I am participating in is “Getting Vertical Search Right”.
Being directly involved in the travel industry, I will have a different opinion on vertical search than many of my co-speakers. I do not see the sense of urgency and immediate need for vertical [...]
Continue reading about SES Chicago: Getting Vertical Search Right
I am still not on the vertical search bandwagon. I know it’s the latest buzz word in the search engine marketing community, but I am not sold that it’s the Google Killer as some would believe.
Vertical search is not new. It has been around for many years. It’s only now that it’s “blog worthy” [...]
My effort to find more information about vertical search has proven to be road full of vague speak and unclear definitions. As I mentioned before, I think we now know: What is Vertical Search? However, part of those definitions included providing the users with relevant and precision results.
The beauty and curse of vertical search [...]
Continue reading about Vertical Search - the Precision is the Problem
This is the start of a series of articles I will post on Vertical Search.
Vertical search is a popular buzzword in the search community now. Over the next several weeks I plan to examine many of the aspects of vertical search. Topics will include, but not be limited to the following:
Is vertical search worth it?
Who [...]
