August 24, 2010 1 Comment
Google Analytics Goals are one of the best ways to measure the success of your website.
Goals are called goals for a reason. They help you measure the goals of your site. All websites have a goal, many have several. If you do not know the purpose, or goal, of your website, then Google Analytics ends [...]
October 31, 2009 No Comments
As I woke up sniffing and sneezing this morning, I had the fear. You know the one. The one where you start thinking:
“Oh no, not me too. I can’t be sick. I don’t have time to be sick.”
Has the flu hit your household yet?
Check out Google’s Flu Trends to see where the flu is in [...]
December 8, 2008 No Comments
According to Hitwise, Sam Bradford’s popularity surpassed Colt McCoy and Tim Tebow Saturday night.
The Oklahoma Quarterback made his case Saturday night.
As far as the two Texas Tech players go, it’s hard to get stay on top of the voter’s minds this year in the Big 12.
It is clear that Michael Crabtree’s stock took an immediate [...]
May 13, 2008 2 Comments
Pay-per-click is much more than paid advertising. Not only is PPC the best return on marketing investment available, but it is, or should be, at the heart of all marketing campaigns.
With pay-per-click, there is very little guess work in marketing.
However, the trouble arises when traditional advertisers do not understand or believe in the power [...]
January 8, 2008 1 Comment
Sell and Educate
Prepare to spend 50% of your time selling and educating the company on SEO. This is not snake oil. Search engine marketing can make or break a business. Unfortunately, in-house staff will often have to spend a large portion of time convincing the “older” generation.
Setup meetings, trainings, presentations, webinars, whatever it takes. [...]
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