Real Men of Marketing Genius: Mr. Clinging-to-Old-Marketing

February 11, 2009 2 Comments

Today, we salute you: Mr. Clinging-to-Old-Marketing.
Despite what every analytics program tells you, you still believe that all marketing is good marketing. Since you believe we cannot measure newspapers, magazines, and foam fingers, we proceed with these campaigns.
You scoff at bad reviews and saying, “Bad press is better than no press”, while continuing to [...]

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