icon

Paid Search Marketing

Up to date on PPC?

Read the most recent blog posts on pay-per-click marketing ..more

icon

Learn More

Class, Training, Webinars

John can often be found at various events discussing online marketing ..more

microsoft

The Search Battle on TV

May 25, 2011 2 Comments

It seems Microsoft and Google have revved up the online battle on television. Last week, Microsoft announced that Bing query results will have more Facebook integration. The hope is having your friends as influencers will persuade users to switch from Google to Bing. In conjunction with this announcement, Microsoft followed up with two commercials showing [...]

Continue Reading »

Bing is missing the point. It’s not the destination.

June 8, 2009 1 Comment

Microsoft’s Bing is the latest so-called “Google Killer” to hit the Twitter trends buzz. There was also recent push at SMX Advanced that Chris Smith discusses on SemClubHouse.com. No doubt there is a strong marketing effort by Microsoft to get people talking about Bing. In that sense, it was, and is a successful marketing campaign. [...]

Continue Reading »