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Paid Search Marketing
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John can often be found at various events discussing online marketing ..more
Search Engine Optimization
March 28, 2013 No Comments
There is another great Nashville SEO meeting tonight at Belmont. Guests should RSVP on Meetup. The 6:30pm event will discuss local SEO techniques. Local SEO is vital part of Google’s algorithm. They take special care in helping the small business get found in a sea of corporate listings. So, what you can you do to [...]
February 22, 2013 No Comments
There is another great Nashville SEO meetup scheduled for Thursday, February 28, 6:30pm at Belmont University. This month’s Nashville SEO discussion will be about SEO tools The Nashville SEO group is a free monthly meetup, led by Ross Jones of 2theTop Web Design. It’s a great group designed for all skill levels. Along with a [...]
June 26, 2012 4 Comments
I have said many times that a good writer can solve many search engine optimization problems. That was the case 10 years ago and it still applies today. It’s true there are tons of advanced techniques that can be applied to website optimization. However, most sites are not ready for those steps. When I look [...]
May 30, 2012 2 Comments
Today Google introduced Google+ Local. This affectively puts an end to what we currently know as Google Places. Below are some of the highlights from the recent announcement. Zagat Reviews – This was bound to happen after Google acquired Zagat in September, 2011 Local tab – By going directly to https://plus.google.com/local, users will be taken [...]
April 3, 2012 2 Comments
I have another volunteer for my series of site reviews. These series have turned out to be quite a hit. The real gems are in the comments. So please leave your nuggets of information below. Nancy VanReece, Social Media Strategist and Website Manager for the Nashville Symphony, has asked that “we” take a look at [...]
November 3, 2011 1 Comment
In a prior post, I discussed optimizing Facebook for search engine results. As we’ve seen, what you’ve do in social media has a direct effect on how (or if) you are found in search results. Not only does what you do in Facebook matter, Google+ also has a role in search engine results. They are [...]
October 24, 2011 1 Comment
As I’ve discussed in prior posts, what happens in social media has a direct effect in where your site is found in search engines. Last week, I mentioned how establishing social authority establishes search engine trust. Another element of social signals in search is the Facebook status message. Search engines often will index posts from [...]
June 8, 2011 1 Comment
For the past four years, David Mihm has surveyed some of the great minds in the search engine industry on local search. Every year the results are more and more complex, as are the local algorithms. This year’s results were even more intriguing because there have been so many changes within the local arena. I [...]
April 21, 2011 9 Comments
Trey Pennington has agreed to put his website up for review. It’s never easy to hear people critique our websites, as I have found. Our websites our often our pride and joy; our babies. We don’t want to admit sometimes that our babies are ugly. Let’s look at Trey’s site and see where he needs [...]
February 13, 2011 4 Comments
If you are a regular reader of this blog or an e-newsletter subscriber, you will know that I often talk about link building. There is no doubt that getting external links to your site can boost your site’s rankings. In fact, Google states: “Your site’s ranking in Google search results is partly based on analysis [...]
As a leading search engine marketing consultant, John has helped many companies increase return on ad spend through advanced pay-per-click marketing techniques and search engine optimization.
John can often be found throughout the country speaking on search engine marketing, as well as conducting various classes and seminars.
Follow John on Twitter, call the number below, or complete the contact form for more information ..more
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