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John can often be found at various events discussing online marketing ..more

search engine strategies

Site Review: South East Installation Services

December 15, 2010 5 Comments

James Holloway, Founder and Owner of South East Installation Solutions, has agreed to throw his site into the next discussion. I like to try different industry sectors and this series and this would really stood out as a site that could use some help. This is a great opportunity for many of my marketing and [...]

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This is me … at Connected Marketing Week

August 11, 2010 Comments Off

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My SES Schedule

July 24, 2010 Comments Off

It’s that time of year again. It’s time to start preparing for my Search Engine Strategies trip. The Search Engine Strategies conference has some exciting changes coming this year, as it moves from San Jose to San Francisco. The search conference is now part of a bigger event, Connected Marketing Week. This week long event [...]

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Connected Marketing Week

June 21, 2010 Comments Off

Incisive Media’s ClickZ announced Connected Marketing Week for August 16-20, 2010 at the Moscone Center in San Francisco. This week will feature events, training, and seminars all focused online marketing. Connected Marketing Week features five full days of themed subjects on search marketing, micro-blogging, social media, international online marketing, and much more. Each day will [...]

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In-House Search Engine Marketing – SES Chicago 09

December 4, 2009 1 Comment

On Monday, December 7, I will be speaking at Search Engine Strategies Chicago. My session is Point/Counterpoint: DIY SEM – The Pros & Cons, where we will discuss when and if you should bring PPC in-house. Joining me on this panel are two other great minds: Maia Benson with LexisNexis and Ryan Gibson of The [...]

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SES San Jose 09 – 7 Deadly Sins of Landing Page Design

August 14, 2009 1 Comment

On Day 2 of Search Engine Strategies San Jose , one of my favorite sessions featured Tim Ash. Site map Tim Ash is the President and CEO of SiteTuners.com . He is also the author of Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions . Ash always has great sessions and [...]

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SES San Jose 09 – SEO Tools of the Trade

August 12, 2009 1 Comment

On Tuesday afternoon of Search Engine Strategies San Jose, I attended “SEO Tools of the Trade: What’s in YOUR Toolbox?” This session discusses the various tools available for search engine optimization management. The session was moderated by PJ Fusco, Natural Search Director for NetConcepts. Site map Bruce Clay started off the session with a general [...]

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SES San Jose 09 – 5 Great Sessions, 1 Time Slot

July 28, 2009 Comments Off

Every year at Search Engine Strategies San Jose there is always one time slot that has multiple, intriguing sessions. This makes it very hard to pick the right one. Site map Inevitably, I always feel I pick the wrong session. I hop out of that session and try to hear another one, but by that [...]

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SES San Jose 09 – Four Paths to Success in a Tough Travel Economy

July 21, 2009 2 Comments

As mentioned before, I am attending Search Engine Strategies San Jose this year again. I am excited about several sessions, but specifically any that include the travel industry. On Day 2, Wednesday, I will be attending “Four Paths to Success in a Tough Travel Economy”. As the session description says: “Travel marketers discuss the challenges [...]

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Are you going to San Jose?

July 14, 2009 2 Comments

If you have read a few of my posts before, you probably know that my background is in search engine optimization and pay-per-click search marketing. In that industry, there are tons of webinars, articles, and events every year. Unfortunately, many of those are just not possible in the current tight budget times. However, if there [...]

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