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Social Signals in Search – Optimizing Google+

November 3, 2011 1 Comment

In a prior post, I discussed optimizing Facebook for search engine results. As we’ve seen, what you’ve do in social media has a direct effect on how (or if) you are found in search results. Not only does what you do in Facebook matter, Google+ also has a role in search engine results. They are [...]

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Social Signals in Search – Optimizing Facebook Updates

October 24, 2011 1 Comment

As I’ve discussed in prior posts, what happens in social media has a direct effect in where your site is found in search engines. Last week, I mentioned how establishing social authority establishes search engine trust. Another element of social signals in search is the Facebook status message. Search engines often will index posts from [...]

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Social Signals in Search – Timeline

September 25, 2011 1 Comment

Over the next few weeks, I will be writing about “Social Signals in Search”. The fact is, what you do in Facebook, Twitter and Google+ directly affects search. How your site is found, indexed, and displayed is connected to social. I will dive into some of these specific areas moving forward. For now, I am [...]

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Site Review: The Ashton Real Estate Group

July 9, 2011 1 Comment

My friend Gary Ashton has volunteered to participate in the latest site review. I especially wanted to include this site, because we have not discussed a real estate site yet in our site reviews. The Ashton Real Estate group is a leading a group of real estate agents in the middle Tennessee area. NashvilleMLS.com is [...]

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Local Search Ranking Factors

June 8, 2011 1 Comment

For the past four years, David Mihm has surveyed some of the great minds in the search engine industry on local search. Every year the results are more and more complex, as are the local algorithms. This year’s results were even more intriguing because there have been so many changes within the local arena. I [...]

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