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Paid Search Marketing
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Sports
February 2, 2011 1 Comment
Around this time last year, I was dominating organic search results with a few Super Bowl commercial keywords. (Ask me about that later). I noticed Home Away is back on the horse again with a Super Bowl Ad. This time they are smushing babies, with a test baby, to show the problems with small hotel [...]
July 9, 2010 Comments Off
No, I am not moving. That has become my new favorite quote. In fact, it is only a matter of time before we all start using it. For those who are not up to speed, here is the background: “I’m going to take my talents to South Beach and join the Miami Heat.” With those [...]
December 8, 2008 Comments Off
According to Hitwise, Sam Bradford’s popularity surpassed Colt McCoy and Tim Tebow Saturday night. The Oklahoma Quarterback made his case Saturday night. As far as the two Texas Tech players go, it’s hard to get stay on top of the voter’s minds this year in the Big 12. It is clear that Michael Crabtree’s stock [...]
February 28, 2008 Comments Off
On March, 4 1993, Jim Valvano won the Arthur Ashe Award at the very first ESPY Awards. This year marks the 15th anniversary. Jim Valvano coached the NC State Wolfpack to a NCAA National Basketball Championship 1983. After leaving basketball, he became a television Basketball Commentator/Analyst in 1990. For those not into sports, that is [...]
December 5, 2007 1 Comment
Today, the finalists for the 2007 Heisman Trophy were announced. Unlike the rest of college football, the statistics seem to tell us, there is a runaway clear winner. Coming into the season, there was no a clear cut winner … as it should be. However, as the season continued, Tim Tebow clearly went ahead of [...]
September 6, 2007 Comments Off
The NFL season kicks off today with a big sigh of relief from the Ellis household. It is a family event for us. As a long-time sports fan, my wife is just excited as me. As I prepare myself for the game, I thought of a few football clichés that relate to pay-per-click marketing. It’s [...]
July 15, 2007 Comments Off
I must be ready for football, when I am making analogies between search marketing and Steve Spurrier. However, he is one of the best for a reason. Spurrier has always had the great ability to “coach ‘em up.” The University of South Carolina coach uses the “throw-to-the-spot” offense. It is a simple concept. Instead of [...]
June 21, 2007 Comments Off
On his second day at work as the new CEO of Yahoo, Jerry Yang signed the acquisition papers for Rivals.com. It is a move that hopes to move Yahoo closer to the obsessive sports fans. Rivals.com is vast online site that features college and high school sports, along with recruiting information. Based in Brentwood, TN, [...]
April 27, 2007 Comments Off
The NFL Draft is the most exciting moment in the spring for hard-core NFL fans, like me. The draft keeps us going. It refuels us until training camp starts. As I get my NFL fix, below are some random thoughts I have about the 2007 draft. If Calvin Johnson is the best player in the [...]
As a leading search engine marketing consultant, John has helped many companies increase return on ad spend through advanced pay-per-click marketing techniques and search engine optimization.
John can often be found throughout the country speaking on search engine marketing, as well as conducting various classes and seminars.
Follow John on Twitter, call the number below, or complete the contact form for more information ..more
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